Gosha Rubchinskiy fuses 90s style with the Russian avant-garde in new collection with Diesel

GR-Uniforma, the new label from Russian designer Gosha Rubchinskiy, has unveiled a new capsule collection with Diesel Red Tag that mixes 90s trends with the Russian avant-garde.

The “Opera” collection is presented as a series of uniforms for an imagined performance inspired from the geometric work of Russian avant-garde artists like El Lissitzky and Kazimir Malevich, as well as the theatrical and musical experiments of director and producer Vsevolod Meyerhold and composer Igor Stravinsky.

“For this collection I looked at Russian early 20th-century art, and the ideas of utopia and artists trying to build new ideas, crazy things,” said Rubchinskiy in an interview.

The results are retro-futuristic, utilitarian outfits in black, white, and red that also take cues from Soviet Olympic uniforms, industrial workwear, and the denim silhouettes of the 90s.

Rubchinskiy, who is known for streetwear with a post-Soviet aesthetic, launched GR-Uniforma last year after the closure of his eponymous label. The one-off collaboration with Diesel Red Tag, which invites a different talent to design each of their collections, is one of GR-Uniforma’s first projects.

You can get your hands on the collection at selected Diesel stores, on Diesel’s website, and at retailers including Dover Street Market, Comme des Garçons, London’s Selfridges, and Moscow’s KM20a.