New East Digital Archive

Diesel returns to Kiev with new ad starring Ukraine’s top modelling talent

15 March 2018

Italian fashion label Diesel has released another commercial filmed in Kiev.

Produced by Ukrainian company Radioaktive Film, the short film is set in the kitsch interior of a Soviet era canteen at a shipyard in the Ukrainian capital.

Ukrainian supermodels Victoria Rogalchuk and Alexandra Popruga also make appearances in the ad, which takes a playful swipe at the calamity-strewn world of online dating.

It’s the third time Diesel has used Kiev as a location, releasing a clip filmed at the capital’s unfinished Podil metro bridge in 2017 and a second ad earlier this year.

Source: Kyiv Post